The Jeep Grand Cherokee Half & Half is one of 24 Mopar-modified project cars and crossovers that will be exhibited during the 2012 SEMA (Specialty Equipment Market Association) Show in Las Vegas at the end of October through early November.
It's a study that was created by the Chrysler Group to demonstrate the before and after effects of a Mopar-style makeover on the same vehicle, which in this case, is a 2013 Jeep Grand Cherokee Laredo finished in a 'Deep Cherry Pearl Coat' paint.
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